Head of Marketing

Posted 11 months ago

Head of Marketing
Contract Type: Permanent
Location:
Industry:
Reference: JOB_002720[792]
Contact Name: Scott Morgan (050-1741-8848)
Contact email: scott@theadvisorygroup.co.jp
Salary Low: 0
Salary High: 12000000
About This Position

If you have experience leading a Marketing team, and have experience in either luxury space or automotive industry you may have just found your next job as Head of Marketing.

 

Responsibilities:

  • Develop branding activities for premium automotive brands within the Nicole Group.
  • Create and implement marketing strategies with a 70% focus on below-the-line (BTL) initiatives and 30% on above-the-line (ATL) initiatives.
  • Develop and execute digital and traditional marketing methods.
  • Work with OEMs and internal brand managers to develop sales strategies.
  • Utilize CRM system to improve customer retention and acquire new customers.
  • Incorporate global best practices from the parent company.
  • Develop communication guidelines, create content, and manage outsourcing.
  • Manage budget, collaborate with sales/service, analyze performance, and explore expansion opportunities.
  • Utilize marketing channels, oversee projects, and manage the marketing team.
  • Develop and execute digital marketing strategies, optimize websites, and create engaging content.
  • Monitor online reviews, conduct campaign analysis, and enhance brand reputation.

           **Native Japanese and Business English is essential in this role**

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